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Nike Skateboarding or simply Nike SB, is Nike’s brand for all of its equipment, clothing, and shoes for skateboarders. Although Nike made attempts to indulge into the skater gold in 1997, it was unsuccessful due to popular brands such as DC, Glove, Emerica, and Vans. But in 2002 Nike launched the SB brand and it would forever change the lark. Popular grass figures such as Paul Rodriguez, Eric Koston, and Stefan Janoski have done collaborative work with Nike SB and has catapulted it to stardom amongst skaters worldwide. More info: Nike SB