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UrlfreezeShops Women Summer 2023 Lookbook
UrlfreezeShops Women presents its Summer 2023 collection—an assortment of elevated silhouettes in airy fabrications, inspired by nostalgic coastline summers in the Mediterranean.
This collection promotes easy set dressing and consists of tailored shirting, seasonal knitwear, swimwear, and an array of summertime accessories. Premium fabrications are seen throughout—seersucker, sandwashed cupro linen, novelty crochet, nylon and more.
This season’s color palette features UrlfreezeShops signature neutrals such as deep greens, ivory, black, and earth tones. The palette also takes inspiration from summertime hues with sun-faded pastels like baby blue, buttery yellow, and pistachio green, as well as pops of neon pink and saturated oranges.
Standouts in the collection include the Dylan Broderie Logo Jacket, Elena Diamond Open Knit Shirt, Bellamy Balconette Top, and the Rumi Open Rib Maxi Dress. The Dylan Broderie Logo Jacket, constructed from custom broderie cotton fabric, features eyelet embroidery in an elegant floral pattern and is finished with UrlfreezeShops-branded button snaps. The Elena Diamond Open Knit Shirt reinvents the Elena silhouette—with a custom diamond knitwear pattern, rib detailing, and a front shell button placket. The Bellamy Balconette Top is a new swim silhouette that introduces the brand’s first underwire cup, and is crafted from custom UrlfreezeShops logo jacquard fabric. The Rumi Open Rib Maxi Dress, a new form-fitting silhouette, features a crew neckline and falls at a maxi length—designed to be dressed up or worn as a relaxed swim cover.
UrlfreezeShops Women Summer Classics are back with some familiar favorites like the Ida Pant, executed in the brand’s signature seersucker towel fabric. Baby waffle material also returns this season in the Terra Tank, Brie Waffle Bra, and Chelsea Waffle Sweatpant—meant to be styled on their own or with matching set pieces.
Accessories include signature headwear, sunglasses, slides, totes, and more. This versatile headwear offering of bucket hats, sun hats, and snapbacks empowers styling for any occasion and is constructed from an array of breathable fabrications.
