From Runners World for BowFlex Runner’s World Tips to Be Seen When Running in the Dark Runner's World Race Everything. Unofficially called the “Mayor of Running,” Yasso is the public face of Runner’s World All About 75 Hard Runner’s World since 1987 and has been instrumental in growing what was once a very small race sponsorship program to one that has linked the brand with thousands of races and millions of runners. One of the icons of the sport, Yasso has been inducted into the Running USA Hall of Champions. He resides in Emmaus, Pennsylvania.
