adidas Running has unveiled their second generation of adidas AlphaBOUNCE with Aramis inspired print technology in a new campaign featuring athletes more focused on offense and defense than pace or laps.

The adidas AlphaBOUNCE AMS 2.0 was introduced by NFL cornerback Marcus Peters, MLB shortstop Carlos Correa, NBA forward Justise Winslow and WNBA guard Moriah Jefferson, each highlighting the hard work necessary outside of the game to dominate their sport.

The next generation silhouette brings functional insights around athlete movement to life with a fusion of the popular print that debuted the franchise in 2016 and first major technical update with engineered mesh. Each print is a graphic celebration of the technology behind it. The once high contrast Aramis inspired print is now muted and tonal to adapt to any style.

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