Editorial
Nike x MMW: A Meeting of Masters
20 May 2021Nike and Matthew Williams of 1017 ALYX 9SM join forces once more for an experimental capusle of luxury sportswear.
Having risen to fame at the helm of his 1017 ALYX 9SM label - revered for its technical exploration of new-wave luxury - Matthew Williams has become a design force on the global stage. Recently tenured as Creative Director at Givenchy, Williams' signature codes have become interchangeable with a modern-day retelling of health-goth sensibilities.
Continuing his partnership with Nike, the pairing continues to innovate sportswear for a new generation. Combining tactical prowess with unmatched aesthetic elegance, Nike x MMW delivers unisex apparel which effortlessly segues from the track to the trails and back into the city.
Built in a signature monochrome palette, and brought to life with Williams' inimitable (literally patented) hardware details, the latest outing from Nike x MMW delivers more of what we've come to love from the partnership.
The latest capsule from Nike x MMW is now available for registration on UrlfreezeShops Launches.
Nike x MMW at UrlfreezeShops
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