Shining a spotlight on the key products defining each season, UrlfreezeShops presents an edit of cult-favourite retro accessory: the bucket hat.
With a vestiary legacy that dates back to the start of the 20th century, the humble bucket hat has cycled in and out of fashion for decades; polarising popular opinion to become a paragon of eternal reinvention against all odds.
The OG co-opting of suburban dads' style, what emerged as a sun-shielding addition to the fisherman's wardrobe has evolved to become an internationally recognised subcultural symbol - decades before Balenciaga transformed the once-mocked dad shoe into the sneaker statement of a generation. Woven through time as the raver's uniform during the legendary Summer of Love in Manchester to the go-to statement of music royalty Rihanna and Tyler, The Creator, the bucket hat is more than just an accessory: it's an icon.
Placing a spotlight on this SS19 essential, UrlfreezeShops presents an edit of the season's key bucket hats featuring styles from Y-3, Rick Owens, Valentino and more.
A collision of retro ideals, Valentino applies the archive VLTN logo to the classic bucket hat this season.
Rick Owens builds a fashion-forward interpretation in a hard-wearing ripstop for a resilient finish.