Sneakers
NEW BALANCE X RICH PAUL 550 “FOREVER YEARS” – REGISTER NOW
14 July 2023New Balance and Rich Paul reunite for another rendition of the coveted 550 sneaker.
In 2021, Rich Paul and New Balance joined forces for the first time with collaborative take on the ever-popular 550, causing momentous fanfare due to the elevated and tasteful take on the sneaker.
Now, New Balance and the coveted sports agent are back together again, continuing the momentum of where they left off with another rendition of the 550. The sneaker, which is dubbed “Forever Years”, features a light lavender hue used throughout, covering its velvety suede uppers and its two-tone, court-derived sole unit. Bespoke details are worked into the sneaker, too, like co-branded tongue patches and Rich Paul’s initials, alongside a rose, embroidered at each heels.
THE NEW BALANCE X RICH PAUL 550 "FOREVER YOUNG"
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