Sneakers

NIKE X CONCEPTS AIR MAX 1

Nike and Boston-based Concepts reunite to transform the Air Max 1, borrowing heavily from the outfits worn during ’60s and ’70s music festivals.

Nike x Concepts Air Max 1 "Heavy" - DN1803-900
In celebration of the much-loved Air Max 1’s 35th anniversary, Nike and Boston-based Concepts join forces to rework the sneaker as part of their “Message to the Universe” capsule.
Nike x Concepts Air Max 1 "Heavy" - DN1803-900
Mismatched Uppers
The sneaker is heavily inspired by music festivals of the ‘60s and ‘70s, reflected in the psychedelic approach taken to its materials; the uppers are mismatched using a bevy of materials and patterns, with everything from bright orange, bandana-like panels to tie-dye denim used.
Nike x Concepts Air Max 1 "Heavy" - DN1803-900
Air Max Cushioning
It even continues onto the sneaker’s sidewall Swooshes, which are asymmetrical — striped on the lateral side, floral on the medial — to really drive home the eccentric aesthetic.
Nike x Concepts Air Max 1 "Heavy" - DN1803-900

Release information

Nike x Concepts Air Max 1

Multi-Colour/Multi-Colour Sail

DN1803-900

03/19/2022

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