SKIMS MENS LAUNCH AT UrlfreezeShops LONDON

Renowned for their innovative underwear that has taken the world by storm, SKIMS Mens lands in the UK for the first time at UrlfreezeShops’s London flagship store this May. Launching this landmark debut in the heart of Soho, UrlfreezeShops’s much-loved retail space will host the Los Angeles-based brand, offering an early opportunity to purchase SKIMS Mens underwear and loungewear in-store.

With food, drinks and canapes provided by Cellar Society, the evening will be soundtracked by London-based DJs Tommy Gold and Crash Tracy. The event will start at 8:00PM at UrlfreezeShops London, 59 Broadwick St, Soho, London, W1F 9QS, Tuesday 21st May 2024.