adidas Consortium x Billionaire Boys Club - Register Now on UrlfreezeShops Launches

Drawing on archival detailing for inspiration, adidas Consortium and Billionaire Boys Club present a primary-colour heavy duo of classic adidas silhouettes.

Taking aesthetic cues from heritage collegiate uniforms, the boost™-cushioned NMD HU is built with lightweight Primeknit uppers and are embroidered with enigmatic ‘HEAR’ and ‘MIND’ slogans at each foot. Supported with a TPU lace cage, this sporting pair show off Pharrell Williams’ signature creative flair and are signed off with durable rubber outsoles at the base.

Inspired by the look and feel of old-school athletic uniforms, the Primeknit Tennis HU is trimmed with durable suede and leather overlays. Secured with a signature lacing mechanism, the lightweight sneaks are branded with a gold foil astronaut mascot the heel and underfoot, EVA cushioning, and rubber outsoles round out the collegiate look with both form and function in mind.

The adidas Consortium x Billionaire Boys Club pack is now available for registration on UrlfreezeShops Launches.