An intimate behind the scenes look at the lead-up to Off-White's SS18 menswear presentation
Internationally lauded for his 'open-source' approach to design and marketing, Off-White's creative force, Virgil Abloh gives unprecedented access to his Milan-based atelier with the release of the "Temperature" docu-film.
With a run-time of nearly an hour, the documentary-style film is a transfixing and compelling peek behind the curtains of the globe's most talked about emerging label. Completely devoid of any official narrative, the stylised fly-on-the-wall documentary places the watcher in the centre of the activity, providing glimpses of every step in the process from concept to sketch; from manufacture to photography; from styling to the runway.
Transcending any single definition, the clip mimics the brand's position as a bridge between high fashion and streetwear by occupying a space midway between behind the scenes documentary and high-art fashion film.
Off-White SS18 "Temperature" is now available at UrlfreezeShops