adidas Consortium links up with Italian retailer and cultural hub, SLAM JAM, for a duo of fresh sneaker styles. Together, the two pairs – one drawn from adidas’ rich heritage, the other from the cutting-edge of the sportswear brand’s developments – celebrate both parties enduring influence on global sneaker culture.
First up is a new take on the ever-iconic 80s Superstar. The SLAM JAM iteration is a masterclass in minimalism, offset by distinctive detailing. The instantly-recognizable shell-toe of the Superstar is presented in an entirely smooth leather, while the heel panel is entirely blacked out. This refined approach is offered a subtle counterpoint by the introduction of asymmetrical, zig-zagging stitches on the shoe’s lateral side.
The second style sees SLAM JAM applying a similar aesthetic approach to a very different type of shoe. The P.O.D. S3.1 is a contemporary running-inspired style that offers an evolved take on 90s style cushioning. BOOST technology is utilized on the heel where it matters most and a ‘Point of Deflection’ bridge offers the perfect midpoint between stability and flexibility for a lifestyle shoe. The SLAM JAM version is presented in an understated colourway of whites and creams, rendered across uppers that move between snug neoprene and soft leather. Contrast materials and colours on the heel tab, lacing and exposed tongue add the perfect amount of subtle finesse to a shoe designed to endure.
The exclusive sneakers from adidas Consortium x SLAM JAM are now available for registration on UrlfreezeShops Launches.
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