Jordan Brand

Jordan Brand is a signature sneaker and athletic wear brand created and owned by legendary basketball player Michael Jordan, after being signed by Nike in 1984. Since its first release, the Jordan Brand has possessed significant cultural weight in the world of streetwear, Michael Jordan wearing the sneaker throughout his hall-of-fame career. Although the basketball legend retired back in 2003, Air Jordans still remain one of the most coveted and highest-selling sneaker models.