John Kim 
If you were part of the lucky generation that had the privilege of watching Michael Jordan in his prime (or simply, the 90’s), you’d have a sheer overflow of heroic tales to tell about the man. The truth is that there really is never-ending list of stories to tell, and this weekend’s Air Jordan “Fear Pack” recital shows that Jordan Brand is definitely going about it in the right way; a great concept, stunning colorways, and can’t miss models – three ingredients that sum up to one of the best releases of 2013.
Jordan Brand has gone down this road before by creating a series of sneaker releases behind an iconic approach, and we expect it to continue as the Air Jordan continues to blossom like a fine wine – just look at the already impressive track record that reaches back to 1995. Continue on for a look back at some memorable Air Jordan Pack releases and stay tuned for the official release of the Fear Pack this Saturday at select Jordan Brand retailers.
What: Air Jordan X “City Series”
When: 1995
Why: The Air Jordan X “City Series” was dispersed among random stores with each of the five colorways depicting different NBA teams. Contrary to popular belief, these were not regional exclusives.
What: Air Jordan IX “Kilroy Pack”
When: 2012
Why: Jordan Brand revisited the story of Johnny Kilroy and the five other alter egos that MJ employed during his retirement.
What: Air Jordan IV “Thunder and Lightning”
When: 2006
Why: One of the earliest homages to Jordan’s Motorsports passion is the Thunder & Lightning Pack, which list as online-exclusives in 2006.
What: Air Jordan 15 Retro Doernbecher Freestyle Black Gold Me
When: 2011
Why: Jordan Brand extended its reach to Japan and opened its first-ever online store out there. So why not cook up some special editions?
What: Air Jordan 10 I m Back x Chicago Bulls Mitchell & Ness NBA Satin Jacket “Candy Pack”
When: 2010
Why: Perfect for the upcoming Halloween holiday; the “Candy Pack” was a trio of AJ2s colored up in bright tonal compositions.
What: Air Jordan IV “Laser”
When: 2005
Why: There was a period when Nike went crazy with laser-etching. We thank the sneaker gods it reached the AJ4.
What: Air Jordan 2 OG Retro "Varsity Red"
When: 2010
Why: Jordan Jumpman Bball Short Mens Basketball Shorts.
What: Air Jordan 1 Retro High Tie Dye CD0461-100
When: 2005
Why: To broaden the excitement around the new model, three different colorways for the East (Tan), West (Blue), and Midwest (Red) were dropped.
What: Air Jordan Nightvision Pack
When: 2013
Why: To energize the debut of the Air Jordan 12 Taxi Yet Another Look8, Jordan Brand created the “Nightvision” Pack, which included the Air Jordan 12 Taxi Yet Another Look8, two sig models, and two Retros.
What: Air Jordan “Road to the Gold”
When: 2012
Why: Jordan Brand list several Olympic-inspired kicks, but the Road to the Gold Pack highlighted the old (Air Jordan 1 Retro Mid 4/KO) and the new (Jordan Super.Fly).
What: Air Jordan 1 Retro Mid 4 Mid “Armed Forces”
When: 2008
Why: USA Air Jordan 12 Taxi Yet Another LookX1.
What: Air Jordan “Fear” Pack
When: 2013
Why: The Air Jordan 10 I m Back x Chicago Bulls Mitchell & Ness NBA Satin JacketI, IV, and V re-imagined with the concept of “Fear”.
