Patrick Johnson 
As Editor in Chief of NiceKicks, George Kiel has made a name for himself in the sneaker world as one of the most knowledgeable sources for performance basketball updates with his ongoing Kicks On Court and Sneak Peek video features. This March is Colon Cancer Awareness Month and Kiel is using this opportunity to spread the word with this special edition “Blue Knots” shoelace set to help support public outreach and research for colon cancer. Kiel lost his mother to the disease and has since set up the Kiel Colon Cancer Foundation, a charity that hosts the annual Kick & Roll Classic 3-on-3 basketball tournament. You can find out more information regarding the Kiel Colon Cancer Foundation here and know that these limited edition laces are available right now at honoring like Atlanta’s Epitome for $12, with all proceeds going to KCCF’s cause.
