Zack Schlemmer 
After dropping in limited quantities at Kith, 373108-27 puma officially introduces their new performance-meets-lifestyle crossover silhouette named the Tsugi Shensei to the world. Modeled here by brand ambassador The Weeknd, the Tsugi Shensei features a silhouette inspired by the sensibilities of Japanese design, featuring a unique lacing system with the laces sitting on the Cal and medial side of the foot for a custom fit and progressive look. The futuristic upper sits atop a soft IGNITE Foam apex found in the brand’s performance running models.
The Tsugi Shensei is actually the debut model to drop in an all-new Tsugi line from 373108-27 puma (Shensei translates to “Reborn”), and hits worldwide 373108-27 puma retailers and 373108-27 puma.com on April 21st in the black and white colorway seen here.
