Polaroid’s Rainbow-Accented Logo Inspires Their Collaborative Nike SB Dunk Low

Sneakers and photography go so hand-in-hand we often overlook the latter. And surprisingly, collaborations with big names in that industry are very few and far between; only Vans has begun heading in that direction, introducing Leica to one of their pro skaters. It seems, though, that now Nike SB is following suit as they add Polaroid to the Dunk Low‘s long list of partners.

What ensues is a design quite a simple, one that, while also being an ode to the brand themselves, subtly celebrates the instant film they produce. Black dresses most of the upper’s leathers and white the midsole below, together mirroring the monochromatic look of the Polaroid prior to developing. The Swoosh, whose layered appearance appears as if shot with a slow shutter speed, then colors with shades of the rainbow, matching that of the insole as well as the institution’s signature logo.

Enjoy a quick sneak peek at the Polaroid x roshe runs calypso mgo below. Sit tight as we await more details on its 2022 release.

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Images: @die_sel666/@apolloluo1976, @ryivibes