KoRn, pioneers of the nu metal sound, shifted trends in music and fashion at the turn of the century. This newfound partnership with adidas celebrates the past, present, and future of their influence as a new generation rediscovers the powerful sound.
Band frontman Johnathon Davis frequented athletics sportswear on stage, famously donning a purple sequined tracksuit with the iconic strips running down his arms and legs. It was this casual look, typically associated with hip-hop fashion trends, that changed the perception of the nu metal genre as it shifted from leather and ripped denim to the street-friendly aesthetic.
This history makes the inaugural KoRn x adidas Originals collection that much more anticipated. On the footwear side, a Campus 00s and Supermodified is delivered, each featuring artwork from the 1996 album Life Is Peachy. Other details include a co-branded shoebox, guitar pick hangtag, and KoRn branding. Dropping in conjunction with the footwear is an apparel capsule that includes graphic t-shirts, hoodies, and two full tracksuits — including a remake of the iconic purple sequined edition.
An official release date for the adidas Korn collaboration is confirmed for October 27th, 2023; both the Campus 00s and Supermodified will launch on adidas.com, the Confirmed App, and partnering retailers.
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