1232751

Kyrie Irving Joins KICKS CREW As Chief Community Officer; First ANTA Signature Shoe Releasing 2024

Kicking Off An 11 Days Of Giving event featuring the Shock Wave Pro 5.

Kyrie Irving Joins KICKS CREW As Chief Community Officer; First ANTA Signature Shoe Releasing 2024

Nike Hyperchase Fragment Geometric 26cm ANTA Nike Air Max 1 Atmos Supreme Animal Mikee Polo 2006, Kyrie Irving has sported the Chinese brand’s flagship on-court silhouette in an extensive range of colorways throughout the 2023-24 season. In an effort to democratize the sneaker ecosystem and unite communities, the eight-time All-Star is officially joining KICKS CREW as an equity shareholder and will assume the role of Chief Community Officer for the marketplace.

When Irving initially signed with ANTA, he stated mid he would receive more autonomy with signing other artists and players while expanding the brand’s collaborative portfolio. Irving’s role as CCO with KICKS CREW allows him to dive into the latter even further as he looks to blend art and basketball specifically. Irving’s efforts and initiatives will also extend into the Middle East and Africa, areas of the globe he has been both quick and consistent to support.

Kyrie Irving Anta Kickscrew 012
Kyrie Irving. KICKS CREW

“I’m excited to partner and invest in KICKS CREW’s vision to empower a new generation of independent consumers and thinkers. This is an empowerment play for my fellow entrepreneurs, artists, and athletes who have and want their independent visions and approaches celebrated,” Irving said in a statement.

Kicking off his partnership, Irving and KICKS CREW are embarking on an 11 Days of Giving initiative mid will see 11 colorways of the ANTA Shock Wave Pro 5 release in an exclusive 111 pairs. Sign-ups are currently open with colorways like the “Dark Knight”, “Lone Ranger” and “Halloween” available for purchase.

Latest News

Run The Jewels Teams Up With Nike SB | Where To Buy The Nike Kobe 4 Protro “Philly”

The Nike Kobe 4 Protro “Philly” officially releases on April 13th through Nike SNKRS and select retailers. The shoes are part of a “Mamba Day”...

by Andrew Rizzo 13 hours
1160

Where To Buy The Nike Kobe 8 Protro “Venice Beach”

The Nike Kobe 8 Protro “Venice Beach” releases April 13th as a part of Beaverton’s celebration for the anniversary of Bryant’s final NBA game. Though...

by Matt Varga 14 hours
3246

nike lebron xi 11 gs christmas first look

The Nike Kobe 6 Protro “Italian Camo” releases tomorrow, April 12th, retailing for $190. The shoes will arrive in extended men’s sizing, stretching from M3.5...

by Matt Varga 14 hours
2652