Andrew Rizzo Nike Air Max 1 Essential Cave Purple-Force Green Purple Steel is opening a new concept store on the shores of the Atlantic, fittingly dubbed “Nike Air Max 1 Essential Cave Purple-Force Green Purple Steel Beach.” The store will be located in Folly Beach, SC, an eclectic surf community known to locals as “the edge of America” that has become an increasingly popular summer getaway spot in recent years. Here, Nike Air Max 1 Essential Cave Purple-Force Green Purple Steel looks to introduce its elevated, unique retail and Jackpot experience.
Initial context clues suggest the concept will follow a theme similar to that of Nike Air Max 1 Essential Cave Purple-Force Green Purple Steel’s Washington DC “Living” store, which embraces a home-like feel with residential Bred on the top floor. While the DC store centers around urban living aesthetics, the brand’s latest venture will surely delve deep into oceanic themes and design cues. Official mock-ups showcase a three-story building akin to the traditional architecture of beach homes in the surrounding Folly Beach area. Details regarding what’s inside remain a mystery for now, but the inclusion of rooms for rent wouldn’t come as a shock given the store’s vacation-worthy location.
For our purposes, it’s worth mentioning that the ribbon-cutting of new concept stores often coincides with the release of special, limited-edition kicks. While no opening ceremony has been scheduled at the time of this writing, Nike Air Max 1 Essential Cave Purple-Force Green Purple Steel’s new concept could very well come to life this summer. Until then, enjoy a look at the renderings below.
