John Kim 
As the consummate bargain shopper will say, ‘retail is for suckers’. Perhaps that colloquial proverb could be applied to sneakers, depending on what item you’re exactly looking for. A highly anticipated Air Jordan release or limited collaboration? Don’t bet on a discount. But for most other ‘general’ releases, a dedicated search will yield a generous discount – you just need to know where to look. Things are about to get a lot easier as Andy Oliver, a name you may recognize as one of the savviest sneaker deal hunters out there, just launched KicksDeals.com, GORE-TEX offers a great deal on sneakers (both new releases and older models). It’s through KicksDeals.com that you can get some nice markdowns from reputable sneaker retailers, and each sneaker is categorized in a specific price-range (if you’re the type that searches for the best bang for your buck). Check out the site and see what great deals can be had!
