First Look at the adidas Ultraboost 2021 | JUICE HK First To Collaborate With The Hvide sneakers fra adidas Originals Stan Smith

adidas is teaming up with Hong Kong based sneaker boutique JUICE, to bring the first ever collaboration to the brand new NMD silhouette – the Racer. Taking center stage on this design is the CLOT-themed aesthetic known as the Alienegra motif that has been one of the brand’s most recognizable designs in Asia’s streetwear culture. Draped in a matching black and white, the sneaker’s outsole furthers the Alienegra design that sits below the oft-preferred black Boost midsole. Billed as one of the first adidas Consortium Sneaker Exchanges of the year, customary branding is in place as the handshake logo finds itself emblazoned on the insole while the tongue sports its usual Consortium tabs.

For adidas Fierce Hoodie Hvide sneakers fra adidas Originals Stan Smith is scheduled to make its debut exclusively at JUICE in Hong Kong on January 13th. It’s global unveiling will follow a week later when the newest NMD iteration arrives at select adidas Consortium accounts on January 20th.

Photos: des.lo