New Balance 2002R

The New Balance 2002R is a remastered version of the original 2002. To say the New Balance 2002 didn’t launch to public acclaim would be an understatement. Between a $250 price tag necessitated by high-tech hardware and an unpopular design, the sneakers left shelves shortly after hitting them. However, the influx of attention that “dad shoes” as a whole received as they neared their 10 year anniversary prompted creatives at New Balance to re-evaluate the forgotten design.

Enter the New Balance 2002R. Revamped with a sole unit borrowed from the New Balance 860, the “refurbished” take on the silhouette brought its price tag down to a much more palatable $130. That reduction in MSRP was one of a few factors that allowed its 2020 emergence to go over much smoother than its initial launch.

While collaborations with the likes of BAPE, Salehe Bembury and KITH highlight some of the defining colorways, a history of the 2002R wouldn’t be complete without mention of the “Protection Pack.” Planting frayed Navy on the lifestyle silhouette towards the end of 2021 for over a dozen colorways, pairs from that collection are arguably the most impactful ever seen on the 2002R.

In 2024, the 2002R continues to factor heavily into New Balance’s seasonal offerings, with recent collaborations with the likes of JJJJound New Balance Sneakers Fresh Foam x More Trail Rosa.

New Balance 2002R

The New Balance 2002R Opts For Elegance With Quilted Leather Uppers

There’s still plenty of summer left, but New Balance already looks to be outfitting some of its most popular models for autumn. One of them,...

By Andrew Rizzo New Balance Fuelcell Prism V2 Men's
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New Balance Updates The 2002R With Tape Layer Uppers

New Balance is no stranger to toying with their most beloved styles. We just witnessed it with the New Balance 1906A, bringing an industrial re-imagining...

By Matt Varga July 25, 2024
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New Balance Adds Oxidized Soles To This Darkened 2002R

While some sneakerheads have grown tired of pre-aged midsoles since the trend took off a couple years back, New Balance’s methods have been largely praised....

By Andrew Rizzo Sneakers NEW BALANCE YT570RG2 Rouge
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The New Balance 2002R “Black/Magnet” Is Available Now

Part of the reason the New Balance 2002R was able to grab the cultural purchase it did in the past few years is its standout...

By Matt Varga July 13, 2024
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Sneakers NEW BALANCE Shifted 5740 M5740PSI Bej | Tonal Grey Sets The Stage For This New Balance 2002R

It’s been an interesting run for the New Balance 2002R, slightly receding since its run as that stretched at recently as last year’s “Protection Pack”...

By Matt Varga NEW BALANCE NITREL V4 MUJER
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The New Balance 2002R Emerges In Classic Black & Green

The New Balance 2002R now arguably stands as the Boston brand’s premier lifestyle offering. Where MADE in USA editions, the New Balance 1906R or the...

By Matt Varga zapatillas de running New Balance pie normal talla 46.5
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New Balance Dips The 2002R In Chocolate For Fall 2024

We’ve still got a whole summer ahead of us, but if recent New Balance 2002R colorways any indication, the Boston brand already has its eyes...

By Andrew Rizzo Sneakers NEW BALANCE Shifted 5740 M5740PSI Bej
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New Balance’s Latest 2002R Flexes Some Collab Flavor

It’s not uncommon for a brand’s in-house color Clothing to produce something that rivals the collaborations. New Balance has flexed those guns on a regular...

By Urlfreeze News Мужские зимние кроссовки new balance 990
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Sneakers NEW BALANCE Shifted 5740 M5740PSI Bej | The New Balance 2002R “USA” Gets Patriotic Ahead Of July 4th

With folks across the country looking forward to Independence Day cookouts and all the cheerful summer vibes that come with them, New Balance just dressed...

By Andrew Rizzo is Selling a New Balance x No Vacancy Inn Collab in a Unique Way
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