New Balance 2002R
Originally introduced in 2010, to say that the New Balance 2002 didn’t launch to public acclaim would be an understatement. Between a $250 price tag necessitated by high-tech hardware and an unpopular design, the sneakers left shelves shortly after hitting them. However, the influx of attention that “dad shoes” as a whole received as they neared their 10 year anniversary prompted creatives at New Balance to re-evaluate the forgotten design.
Enter the New Balance 2002R. Revamped with a sole unit borrowed from the New Balance 860, the “refurbished” take on the silhouette brought their price tag Purple to a much more palatable $130, allowing their 2020 emergence to go over much more smoothly than their initial launch.
In 2024, the 2002R continues to factor heavily into New Balance’s seasonal offerings, with recent collaborations with the likes of Hype DC and JJJJound The New Balance x 998 Mass Transit is for the Commuters.
New Balance 2002R
“Bubblegum Pink” Pops On The New Balance 2002R
Whether it’s because of quality materials, thoughtful design practices, or some fusion of the two, pink colorways just seem to work for New Balance. Now...
New Balance Brings The Striking Toe Colorblocking Style To The 2002R
Kith defined one of the sneaker world’s most favored color blocking schemes with the debut of its collaborative “Salmon Toe” Asics in 2011, a look...
The New Balance 2002R Appears In The Timeless “Steel Blue”
There’s much to be excited about for New Balance as they’ve recently reported some incredible record-setting numbers in 2023. Needless to say, they’re looking to...
The New Balance 2002R “Leather Pack” Offered In Three Colorways
One of the dominant models out of Boston in 2023 alongside the New Balance 550, the New Balance 2002R has shifted to a more relaxed...
The JJJJound x New Balance 2002R GORE-TEX Drops Again On February 22nd
After much anticipation, we finally have word that the JJJJound x New Balance 2002R GORE-TEX collection will officially release on February 15th for a price...
New Balance Made The Perfect Sneaker For New York Sports Fans
Some call them loyal; others call them delusional. The New York sports fan, particularly those who plant their allegiance to orange and blue, may be...
New Balance Adds “Black Coffee” To Its 2002R GORE-TEX Lineup
The 2002R had lots to offer in 2023, flooding retailers with a seemingly non-stop stream of collaborations and inline models. As we delve deeper into...
The New Balance 2002R Reappears In Shades Of Grey And Brown
The New Balance 20022R continues to surface in new fitness, delivering ensembles for all types of preferences. A once-failed performance running model, the silhouette has...
JJJJound Officially Reveals Their New Balance 2002R GORE-TEX Project
JJJJound has officially revealed their upcoming New Balance 2002R Gore-Tex, revealing two colorways illuminated by camera flash that light up the reflective panels. Given the...
