new balance made in us 990v5 sunrise new | New Balance Fresh Foam BB v2

The New Balance Fresh Foam BB v2 is a basketball shoe first released by the Boston sportswear brand in January of 2024. Its predecessor came to market the year prior but was quickly pulled off shelves due to quality control issues on the eyelets and sole, eventually returning a few months later with remedies to prior issues.

New Balance-sponsored hooper Zach LaVine of the Chicago Bulls had a heavy hand in developing the Fresh Foam BB v2, which is for all intents and purposes vastly different than the v1. Performance-enhancing features include a full-length, dual-density Fresh Foam X midsole, an internal midfoot TPU plate, and hexagon-patterned outsole.

All pairs feature the same tooling underfoot, but the upper doesn’t stick to any one Here. Materials like suede, canvas, leather, and mesh are used interchangeably across the catalog, with some pairs even stripping the upper of its overlays. Most modern colorways feature oversized New Balance branding akin to that of the WRPD Runner and New Balance 327, but other more classic looks bring metallic silver logos to the table.

New Balance X90TLU Blue.

New Balance Fresh Foam BB v2

The New Balance Fresh Foam BB v2 Sports A “Dad Shoe” Aesthetic

When New Balance re-entered the basketball niche in 2018, there may have been questions about how the brand would position its new performance lineup. Would...

By Andrew Rizzo Tecnologias New balance Shando All Terrain Trail Running Shoes
1514

new balance made in us 990v5 sunrise new | The New Balance Fresh Foam BB v2 Wears Pink Digi Camo

On top of dominating the lifestyle space with models like the New Balance 9060 and New Balance 550, the Boston brand more than ever has...

By Matt Varga new balance ms997rb black
950

New Balance Calls “Domino” On The Fresh Foam BB v2

New Balance’s basketball division has made all the right moves since the brand re-entered the category in 2018. Sponsored NBA stars like Kawhi Leonard, Tyrese...

By Andrew Rizzo new balance made in us 990v5 sunrise new
2212

The New Balance Fresh Foam BB V2 Goes Futuristic In “Cyber Jade”

New Balance’s basketball division is truly ratcheting things up as of late. On top of The Klaw’s  KAWHI IV and the Tyrese Maxey endorsed Hesi...

By Matt Varga new balance made in us 990v5 sunrise new
535

The New Balance Fresh Foam BB v2 Joins The “Grey Day” Collection

Modern basketball shoes typically feature bright colors, but greyscale palettes simply make too much sense for New Balance. Ahead of other “Grey Day” releases scheduled...

By Andrew Rizzo brand new with original box NEW BALANCE W520CG1
1172

New Balance Debuts “Gamer Tag” Pack Ahead Of NBA All-Star Weekend

New Balance has made inroads in the online gaming community in recent years, joining forces with gaming platform Rival in 2023 in an callousness to...

By Andrew Rizzo concepts new balance 998 grand tourer sneakers release
2517

A Nod to Minnesota with the “Navy/Green” New Balance Fresh Foam BB v2

The newest unveiled model in their performance basketball line, the New Balance Fresh Foam BB v2 kicked off in earnest just a few weeks ago....

By Matt Varga This New Balance MRT580XX All-White Special Edition launch is the latest all-White
1678

Icy Blue Soles Take To The New Balance Fresh Foam BB v2

The New Balance Fresh Foam BB v2 continues to appear in new styles and colorways since being unveiled by Chicago Bulls guard Zach LaVine last...

By Andrew Rizzo This New Balance MRT580XX All-White Special Edition launch is the latest all-White
1516

Grimace Takes Over This New Balance Fresh Foam BB v2 In Purple Suede

Grimace of McDonald’s fame took the world by storm via the Grimace Crocs in the late Fall of last year. The all-purple look is back...

By Urlfreeze News New Balance Football graft slim fit sweatpants in black
4179