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Gourmet’s delicious Italian-American-inspired designs lend themselves to the kind of promo video you’d not likely see from one of the major footwear companies. Jon Buscemi and Greg Johnsen, two thirds of Gourmet’s founding team, were recently filmed in a well-equipped flair kitchen, putting their own premium twist on a classic Italian dish. During the course of whipping together a mouth-watering lobster parm sandwich, Jon and Greg discussed the founding of their brand and where it’s headed. The sandwiches turned out great and you get a look at what’s to come from a brand who looks to provide an alternative in the ever-growing lifestyle sneaker market. Click the jump below to watch the video in its entirety.