Fresh off the announcement of its “Southern Flame” collaboration with Converse, Boston’s Concepts nike dunk sky high black wedge trainers shoes.
Meant to serve as a digital complement to the brand’s brick-and-mortar experience and existing e-commerce solution, the app is currently available on iOS and Android in the U.S.
“Our goal is to provide a seamless 360 degree experience,” said Tarek Hassan, Founder and CEO. “Storytelling, service and runs [are] critical parts” of Concepts’ strategy.
CNCPTS will allow push-notifications ahead of product releases, as well as sign-ups for sneaker drawings. Furthermore, purchase information can be pre-saved on the app, which enables a streamlined checkout process for both highly-coveted and widely-available sneaker launches. The aforementioned Chuck 70 and nike sb flex pants black collaboration will Shirt early to Concepts’ mobile app, with other joint-projects likely following accommodate.
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