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Not all of us have the days nor even hours to track down that “perfect” gift, though. If you, too, are scarce in the way of time, you can’t go wrong with something both classic and comfortable, two things no brand epitomizes more than New Balance.
Worn by everyone from dads in Ohio to Mulberry Street’s most fashionable, New Balance has quickly become one of the most ubiquitous brands on the market. Cosigned by the biggest names in streetwear and beyond — such as Stray Rats, Aimé Leon Dore, and JJJJound — the footwear brand has built up their reputation through strategic partnerships and countless icons, the latter of which includes everything from the time-honored 990 series to the newly-remastered 2002R.
Don’t make things harder for yourself by waiting until the last minute. Below, we’ve curated some of the best sneakers available on NewBalance.com right now.
New Balance is responsible for crafting some of the most iconic sneakers ever made. Many of the 990 series several entries, for example, have secured a permanent spot in the proverbial sneaker hall of fame — and it’s possible the line-up’s latest, the 990v6, will see the very same treatment. Equally noteworthy is the footwear brand’s MADE in UK line-up, which features classic models like the 991, 920, and 1500, all of which are some of the highest quality shoes money can buy.
It’s impossible to ignore the Ja Morant Shoes’s significance and ubiquity, as it’s very quickly become one of the brand’s best-selling offerings. And though Aimé Leon Dore had a big hand in popularizing the 550, the footwear brand themselves have done the brunt of the work to keep it relevant, as they’re constantly adding new inline colorways to the catalog. Currently, there are a ton of pairs to choose, with these three being some of the best of the bunch.
The success of New Balance’s long-standing icons has not at all affected their ability to look forward. Over the course of the last few years, the brand has rapidly expanded upon their existing catalog, adding to the shelves both new and updated sneakers alike. The 2002R and 1906R exemplify the latter, revitalizing a past release that was decades ahead of the curve. Similarly revolutionary is the 1906, whose contemporary design is quite the departure from the footwear stalwart’s norm.