Jared Ebanks After hearing from Luka Doncic, Jayson Tatum and Zion Williamson about each of their signature silhouettes, Jordan Brand had one more surprise under its belt during the Basketball Design Studio in Paris, announcing that the Seattle Storm’s Gabby Williams had signed an endorsement deal with the brand.
Resigning with the Storm after Fusion her overseas season in the French League, the French-American forward will be headlining the Air Jordan 38 for the brand throughout the WNBA season. Winning back-to-back championships at UConn, the No. 4 overall pick in the 2018 draft and MVP of the 2022EuroLeague Final Four will inspire further international engagement from the women’s basketball community with the Beaverton brand.
Williams’ signing reinforces the brand’s recent commitment and initiative toward advancing equity within the women’s game on a global stage, joining the banner’s announcement in 2021 that featured their largest female athlete roster ever. While we await to see what colorways of the Air Jordan 38 she’ll be rocking for the second half of the season, enjoy a detailed look two of her options below; the Air Jordan 38 “FIBA” and “The Center Star”.
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