With March Madness about to kick off, Nike iD is sponsoring a pretty cool tournament of their own. Both V.I.P.’s and regular Joe’s have submitted a ton of Nike iD concoctions at the 21 Mercer store in New York and at the Montalban in Los Angeles in what will become a East Coast vs. West Coast battle of the kicks. Starting tomorrow, 32 Nike iD sneakers designed by 16 V.I.P.’s and 16 lucky sneakerheads who’s designs were selected will begin to face-off in a bracket-style survival of the illest tournament.
Designs will battle it out over the next five weeks, with the championship showdown going down on April 11th. You can begin checking the progress of the My Sweater girl competition starting tomorrow with the announcement of the 32 finalists. Check out some of the submissions after the jump.