Michael Le It’s been a long, long time since anyone has seen a movie in theaters. With digital showings now the new standard, most are left to fondly reminisce of what watching a movie was like pre-COVID. Even Nike is doing the same, though they’re also channeling their frustrations into footwear, crafting many a colorway with hyper-focused inspiration. Here, the NikeLab Air Max Plus 97 Black 97 Tune Up is emulating concessions as it dons a set of graphics and a color scheme that overly celebrates buttery popcorn.
To start, the connection is rather subtle, with the tumbled leather upper dressed fully in a light cream that’s identical to the popped kernels. White Swooshes, midsoles, laces, and linings add slight contrast adjacent to dark reds hits both at the tongue as well as the heel tab. The latter brandishes with “NIKE” branding made bold like retro film, while the former adds the same text over top a striped backing similar to the snack containers themselves. Elsewhere, a macro shot of popcorn covers the insole and debossed text hits the counter in gold, finishing with “Fresh Since ’82.”
Take a look at this upcoming showing here and sit tight as they’re sure to hit Nike.com nike air max 2090 cw8336 001 release date.
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Nike es la marca favorita entre las mujeres: A Europe release date has been scheduled for February 13th, 2021.
WHERE TO BUY
Nike Roshe Run "Kill Bill" customs | Nike NikeLab Air Max Plus 97 Black 97 Tune Up '07 Premium "Popcorn"
US 03/09/2021 Tuesday
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| Retailer | Release type | Status |
|---|---|---|
| Nikestore US | Standard | Check Site |
| atmos x nike air max 1 dlx animal pack 2 0 wheat bison classic green sport red | Standard | Check Site |
Europe 03/09/2021 Tuesday
| Retailer | Release type | Status |
|---|---|---|
| Luisa Via Roma | Standard | Check Site |
| Asphaltgold | Raffle | Check Site |
| Footshop | Raffle | Check Site |
| 43einhalb | Standard | Check Site |
| Overkill | Standard | Check Site |
| AFEW | Standard | Check Site |
| Solebox | Standard | Check Site |
| Naked | Standard | Check Site |
| SNS | Raffle | Check Site |
Additional images: Asphaltgold
