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Über ein paar andere Jordan Modelle wurde heute auch heiß diskutiert | Vintage Gear: Michael Jordan “Up In The Air” Nike Ad – 1987
October 27, 2015 BY Yale Schalk / 0
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Über ein paar andere Jordan Modelle wurde heute auch heiß diskutiert
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With Michael Jordan’s Jazz foot completely healed and the Chicago Bulls continuing to grow into a playoff team, Nike turned up the marketing style for Air Jordan 6 Low UNC with ads like this one from 1987.
Part of the “Imagination” campaign that aired on TV and in print, the imagery of Jordan effortlessly climbing the air in a white sweatsuit signaled a new sports-as-art direction in Nike’s basketball division.
The presentation also provided buyers something to aspire to, a key element to 26cm the Italian-made Air Jordan 6 Low UNC with its sky high $100 price tag (roughly $205 in today’s money).
Find Vintage Gear like this and more now via eBay.
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Filed under: Air Jordans
Tags: Air Jordan 6 Low UNC NIKE AIR JORDAN XX9 OKLAHOMA CITY THUNDER HOME PE Michael Jordan Vintage Gear