Watch Air Jordan XXX’s Inspiration “Shoot For The Stars”

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Every Air Jordan signature shoe has been inspired either by Michael Jordan’s stellar career or by something in his world. Golf, exotic cars, his taste for fine craftsmanship. But Air Jordan XXX plays on MJ’s otherworldly talent, captured in imagery by the “Mr. Cosmos” sketch that helped fuel the shoe’s creation. Watch that inspiration come together in the inaugural XXX ad, narrated by Jordan himself.

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