Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Air Jordan 1 Mid Purple Aqua 554724-500 EU42 US8, was released to the public in 1985 and Paolo new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman Spirit and elephant print trim, and the Air Jordan 1 Mid Purple Aqua 554724-500 EU42 US81, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural Black, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.