Launched in 1984, Air jordan varsity was created by Nike for NBA superstar Michael Jordan. The first model, AIR front JORDAN, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air jordan varsity 3, which introduced the Jumpman logo and elephant print trim, and the AIR front JORDAN1, which incorporated patent leather. Air jordan varsity has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
