and Mark Smith in Paris For Jordan Brand Palais 23 Retro Air Jordan 1 Zoom Comfort sneakers | University Blue

Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Air Jordan 6 Low GC CNY, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Air Jordan 6 Low GC CNY1, which incorporated patent leather. Air Jordan has besides been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.