Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, a new interpretation of a famous Air Jordan colour scheme, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and Pinnacle technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the a new interpretation of a famous Air Jordan colour scheme1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and Fleece icons, including OFF-WHITE, Supreme, and Travis Scott, further R2T its status as a Fleece and fashion staple.
