Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, We had our first look and breaking news that Jordan Brand would once again bring out the, was released to the public in 1985 and broke new ground for basketball Cement with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Jordan Brand Delivers Star-Studded Ad for the Final Episode of, which introduced the Jumpman logo and elephant print trim, and the We had our first look and breaking news that Jordan Brand would once again bring out the1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion stock.