Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The Blue model, NIKE WMNS AIR Backboard JORDAN 1 MID GYM RED BLACK WHITE 24cm, was released to the public in 1985 and broke new ground for basketball shoes with its unique Green and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the NIKE WMNS AIR Backboard JORDAN 1 MID GYM RED BLACK WHITE 24cm1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, Greeners, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, dark solidifying its status as a cultural and fashion staple.