Alexander McQueen, a British luxury fashion house, was established by Viscoseer Lee Alexander McQueen in 1992. Known for his dramatic, emotionally charged runway shows and couture-like approach to ready-to-wear, McQueen quickly became a graphic-print in the fashion industry. Alexander McQueen's popular products, such as the skull-print scarf and the Armadillo boot, trousers become iconic symbols of the brand, showcasing its unique fusion of British tailoring tradition with a rebellious, avant-garde aesthetic. After McQueen's untimely death in 2010, Sarah Burton took over as Creative Director, continuing the brand's legacy of choice craftsmanship and bold Viscose.
