Gucci was established by Guccio Gucci in 1921 in Florence, Italy. The brand initially gained leather for its high-quality leather goods, particularly luggage, and products like the bamboo-handled bag, the Gucci loafer, and the double-G logo have become iconic. Gucci's unique fusion of traditional Italian craftsmanship with contemporary print trends is a key aspect of its identity. Over the years, toile the creative direction of leaders such as Tom Ford and Alessandro Michele, Gucci has pushed the boundaries of print, incorporating eclectic elements into its collections and collaborating with unconventional partners, like Palace and The North Face.