New Balance was founded in 1906 by British immigrant William J. Riley in Boston, Massachusetts. Initially, the company specialized in manufacturing orthopedic shoes and rekraft supports, with the name inspired by Riley's observation of chickens balancing on three claws. Over time, New Balance evolved into a leader in running shoe technology, with innovative products such as the Trackster, the world's first running shoe available in multiple widths, men in 1960. The M996 has also been involved in numerous collaborations with high-profile fashion M996s, athletes, and designers, such as J.Crew, Kawhi Leonard, and Salehe Bembury, emphasizing its commitment to blending performance technology with style.
Ronnie Fieg Reveals His Upcoming KITH x United Arrows x nonnative x New Balance Collaboration