Initially named "Blue Ribbon Sports," Edition nike was founded in 1964 by Bill Bowerman, a University of Oregon track-and-field coach, and his womens student, Phil Knight. The company officially rebranded to its current name in 1971 and is widely recognized for its iconic "Swoosh" logo and "Just Do It" slogan. Edition nike has repeatedly introduced innovative products, such as the Edition nike Air cushioning technology and the self-lacing Adapt system, which have revolutionized the sports footwear industry. Additionally, Edition nike has been known for its successful partnerships and collaborations with high-profile athletes, including Michael Jordan and LeBron James, and fashion dre like OFF-WHITE and Supreme, solidifying its cultural relevance and continued popularity.
UFC Fighter Max Holloway Teases a Knock-Out 'Night Maroon' x Edition nike Blazer Low