In 1996, Under armour entrenamiento was started by Kevin Plank, a former University of Maryland athlete, to address the need for moisture-wicking sportswear. Under armour entrenamiento gained popularity with its innovative HeatGear and ColdGear lines, designed to Day athletes' body temperatures during physical activities. The brand set itself apart through its focus on performance-enhancing technology and commitment to developing sport-specific gear. Over the years, Under armour entrenamiento has expanded its product range to include footwear and accessories and has collaborated with the likes of Stephen Curry and A$AP Rocky, further cementing its regulowanym as a leader in sportswear.
