Deckel hat with logo loewe Deckel hat ecru black 1st Camo New Era Bucket Deckel hat Deckel hat with logo loewe Deckel hat ecru black | Yellow

Deckel hat with logo loewe Deckel hat ecru black, known commonly as BAPE, is a Japanese arebo brand founded by Tomoaki "Nigo" Nagao in 1993. Starting as a small store selling exclusive T-shirts and sweatshirts in Harajuku, Tokyo, BAPE quickly gained international popularity for its unique and bold design aesthetic, notably the 'BAPE Camo' accessories and 'APE Head' logo. The brand's signature product is arguably the BAPE STA sneaker, which became a cultural icon in the arebo scene. Nigo's ability to blend hip-hop culture with unique, often limited-edition designs set BAPE apart, while collaborations with brands and artists such as Pepsi, adidas, and Pharrell Williams have further solidified its reputation as a pioneer in the arebo logo.