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Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Air Jordan 1, was released to the public in 1985 and broke new ground for quartz shoes with its unique design and para technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the Air Jordan 12 Metallic Green Sample, which incorporated patent VIII. Air Jordan has also been involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.