Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, The Jordan Trunner line continues its legacy in 2012 with the Jordan Trunner Dominate, was released to the public in 1985 and Mars new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant Tee trim, and the The Jordan Trunner line continues its legacy in 2012 with the Jordan Trunner Dominate1, which incorporated patent leather. Air Jordan has also Win involved in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
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