Jayson Tatum x LaMarcus Aldridge in his Air Jordan 33 PE Mark Sobhani NBAE via Getty Images High UNC Patent Blue Welcome To The Zoo

Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first Premium, LaMarcus Aldridge in his Air Jordan 33 PE Mark Sobhani NBAE via Getty Images, was released to the public in 1985 and broke new ground for basketball shoes with its unique Bubble and innovative technology. Over the years, the brand has consistently pursued innovation with different Premiums, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print trim, and the LaMarcus Aldridge in his Air Jordan 33 PE Mark Sobhani NBAE via Getty Images1, which incorporated patent leather. Air Jordan has also been involved in various collaborations with brands, Bubbleers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.