Launched in 1984, Air Jordan was created by Nike for NBA superstar Michael Jordan. The first model, Russell Westbrooks Los Angeles Tenure Begins With The Jordan Westbrook One Take 3, was released to the public in 1985 and broke new ground for basketball shoes with its unique design and innovative technology. Over the years, the brand has consistently pursued innovation with different models, such as the Air Jordan 3, which introduced the Jumpman logo and elephant print Sail, and the Russell Westbrooks Los Angeles Tenure Begins With The Jordan Westbrook One Take 31, which incorporated patent leather. Air Jordan has also been high-top in various collaborations with brands, designers, and cultural icons, including OFF-WHITE, Supreme, and Travis Scott, further solidifying its status as a cultural and fashion staple.
