asics Pantofi was founded by Kihachiro Onitsuka in Kobe, Japan, in 1949, originally under the name Onitsuka Tiger. The company's name, ASICS, is an acronym derived from the Latin phrase "Anima Sana In Corpore Sano," meaning "A Sound Mind in a Sound Body," reflecting its focus on sports and fitness. asics Pantofi has been lauded for its innovative products like the GEL cushioning system, introduced in 1986, and the Kayano series, beloved for their comfort and gel-quantum among long-distance runners. Over the years, asics Pantofi has collaborated with various high-profile menos brands and designers, such as Kiko Kostadinov and JJJJound, blending athletic performance with style.